Analyze your performance and understand what’s driving the variations
Quickly identify in one single waterfall graph what causes your performance variations
Quickly identify the best decisions to make with a better understanding of your performance
With DataMa COMPARE you will be able to explain, what is driving the performance of your:
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Testing with your own data is fast, free and confidential.
In 5 minutes, you will be able to provide analyses and insights on various subjects:
- eCommerce: “My revenue per-user drops by -19% mainly due to a conversion issues at the payment stage, caused by SEO traffic changes”
- Management control: “+ 6% margin against the budget thanks to a higher sales volume in Germany and a higher price of the product ”B” than expected “
- Marketing: “The ”A” email campaign performs twice as well as the ”B” campaign thanks to a client mix effect and a higher user opening rate from people between 18 and 25 years old”
"DataMa Compare allows us to identify quickly and systematically the drivers behind on online conversion variations. We use DataMa analysis both for top management presentations and as an operational tool."
– Gregory Sion
Senior Vice President, Digital and Sales, Pierre et Vacances Center Parcs